When The Going Gets Tough, Get Sexist
With Sales down by 7% last quarter, KFC is going with the breakthrough tactic of putting their newest and nastiest product on the backs of red sweatpants (red is hot, surveys say, they do say) and paying college girls $500 to wear them while handing out aforementioned new/nasty product.
Brilliant move, KFC. Objectify half your audience, piss off any man MAN enough to admit that sex sells but so do nukes and being strong is supposed to be about sticking to principles, not acquiescing to our literally most primal urge to copulate and thanks, KFC, now I’m thinking about Colonel Sanders in red sweatpants. This is gross.







